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Self-Service: the bridge between publishers and advertisers.
When it comes to innovation in digital advertising, self-service is king. More and more digital...
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New media: Why you should start investing in it now
Who would have thought that new media would’ve been welcomed so quickly into our lives? Podcasts,...
- SEO
- Content Marketing
- Design & UX
- MarTech
The key to assigning budget to branded keywords
In this competitive environment it’s crucial for any business to develop a solid marketing...
How to build great brand experiences via data-driven content
In the last couple of years, data has been the epicenter of marketing strategies. And with good...
How to use the psychology of colors in marketing
Colors are not just tints, shadows and tones, but powerful marketing tools (though, sometimes...
Business intelligence: What it is and how to succeed at it
You have probably heard them a thousand times, but maybe you are not quite sure about the meaning...
- Social Media
- Digital Marketing
- DEM
- Programmatic
How to use social media automation for your content strategy
We’re sure you agree that automation makes one’s life a lot easier, don’t you think? A lot of...
New media: Why you should start investing in it now
Who would have thought that new media would’ve been welcomed so quickly into our lives? Podcasts,...
All you need to know about Direct Email Marketing
DEM is definitely one of the most important disciplines in digital marketing. It’s highly unusual...
Programmatic opportunities in times of crisis
We are going through times of uncertainty and fear. Situations like this very often lead to budget...
- Data & Analytics
- eCommerce
- Brand Strategy
- Marketing Strategy
How can you use CRM data to improve your social campaigns?
Social media has become an indispensable part of any marketing strategy. That’s why there are...
9 ways you should start preparing for Black Friday 2022
52 days. Those are the days we have left until Black Friday is celebrated on November 25th. And...
How to create a successful Brand Lift strategy
Sometimes, marketing tools are not enough to measure the qualitative aspects of your digital...
6 easy ways to improve your sales communication via social media
Competition is high in the digital marketing space, and for this reason, brands are doing...
