How to build great brand experiences via data-driven content
Data has been central to marketing strategies in the last few years with good reason. Data can...
Read More
Author: Erica Rodriguez
CRM Series Part III: How to track leads via call center or CRM
We’ve talked about effective leveraging of your CRM data in other places (see more articles here)...
Read More
5 Easter marketing tips for 2023
Easter is just around the corner and brands are already planning their next marketing strategy. If...
Read More
CRM series Part II: Unlocking the potential of first-party data
Third-party cookies will become obsolete in 2023, which is why advertisers have been focusing on...
Read More
Branding and SEO: Allocating budget to branded keywords
In this competitive environment, it’s crucial for any business to develop a solid marketing...
Read More
